Wednesday, March 10, 2004

Date & Time: Wednesday, March 10, 2004 at the Cynwyd Club, Bala Cynwyd, PA; Mixer, 5:30 PM; Dinner, 6:30 PM; Talk and Business Session, 7:30 PM.

Speaker Topic: Marketing 101 for Consultants Joel F. Smith and Barry Meyers

Abstract: : This presentation will begin by reviewing some basics that every consultant must know in order to successfully market their services. We will then move on to an often-overlooked aspect of marketing – Image Building. It’s important how others view your business. These “first impressions” can impact whether your prospective clients seriously considers you for any consulting opportunities. Next, we will discuss how to get the word out about who you are and how to find perspective clients. We will conclude this part of the presentation with a question and answer period where we will ask the CCN members to contribute some of their marketing successes and “less than successes”. After the marketing presentation, Joel Smith will do a presentation on the progress being made by the Innovation Philadelphia/Greater Philadelphia Chamber of Commerce Chemical Hot Team.

Biography:

Joel Smith has over 30 years of experience in product and process development in the textile, paper, industrial equipment, industrial and commercial electronics, and machine design industries. Joel is currently a principal and co-founder of THE PEOPLE SOURCE GROUP (TPSG), a full-service consulting firm. Prior to founding TPSG, he was general manager of HITEK, a start-up manufacturing subsidiary of Sarnoff Corporation. He has run business units for FMC, was involved in turnaround of The Delp Corporation, and was VP of Engineering for The Synthetics Group. Joel has led, managed and coached financial, marketing, operations and technical professionals for over 20 years. He has provided outsourced technical people to internal and external customers. Joel holds a BS ME from University of Pennsylvania. Joel is on the Small Business Board of the Philadelphia Chamber of Commerce, on the Board of Diamond State Ventures and a member of the Innovation Philadelphia Chemical Industry Convergence Center implementation team.

Barry Meyers has over 30 years of experience in information technology in textiles, paper, printing, newspaper, apparel, manufacturing and distribution. Barry is currently a principal and co-founder of THE PEOPLE SOURCE GROUP (TPSG). He has held director and manager positions for small to medium sized companies and management positions for start-ups and a Fortune 500 company. He was a consultant and partner in a computer service organization that provided part-time consulting and operational support for diverse small business clients. He has managed and directed technical professionals for over 25 years. Prior to founding The People Source Group Barry was the Director, Corporate Information Services for a mid sized Apparel manufacturer. Barry holds a BS AE from Penn State University, an MBA in Computer Systems from American University. Barry was an Officer in the US Army Corps of Engineers and is a Vietnam veteran.

Location: The Cynwyd Club, 332 Trevor Lane, Bala Cynwyd, PA 19004. From City Line Ave. (Route # 1) drive north on Conshohocken State Road (Route # 23) about 3 long blocks. Continue north on Trevor Lane instead of following Route #23 left. At “Y” in road one block north on Trevor Lane turn left where clubhouse and parking are on the left side of the road. Please park in lot if space is available; otherwise park on Trevor Lane. If lost, call the club at 610-667-4524.

Reservation: To make or cancel a dinner reservation, e-mail CCNReservations@aol.com or call the ACS office at 215-382-1589 (leave message on voicemail if necessary). Fee, including food and beverages, is $20 provided reservations are made before 6 PM Friday, March 5th; $25 if made subsequently by 10 AM Monday, March 8th. If no reservation is made by the final deadline, food and beverages will not be available unless a cancellation occurs. No-shows will be invoiced. No reservation is required for talk only; however, we ask that you please register so that we can notify you of any change in plans.